Tammy Taylor Nails

Redesigned Tammy Taylor Nails’ digital presence with conversion-optimized websites, technical SEO, robust external integrations, and large-scale automations. The platform increased lead quality and organic visibility while significantly reducing manual processes.

This project is displayed solely as an example of previous work completed during a past professional engagement.

We are aware of public allegations, controversies, and legal matters involving individuals and entities associated with Tammy Taylor Nails, California Nails, and related parties. Our working relationship with these parties has since been discontinued, and we are not currently associated with, affiliated with, employed by, or acting on behalf of them in any capacity.

Our involvement was limited strictly to the digital, creative, technical, and development services shown in this portfolio item. We were not involved in the ownership, management, financial operations, franchise sales, investment dealings, legal matters, or alleged conduct connected to these parties.

To the best of our knowledge, the work we produced was not created for, involved in, or knowingly used in any unlawful activity.

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The Challenge

Tammy Taylor needed a unified, conversion-first digital presence. Multiple legacy sites and disconnected systems limited lead capture, search visibility, and operational efficiency. They required scalable automations and reliable external integrations to turn traffic into qualified customers and reduce manual work.

Our Approach

We started with a targeted audit of site performance, SEO, and integrations, then redesigned the site and funnels for conversion and speed. We implemented technical and content SEO improvements, engineered robust external integrations, and built large-scale automations to connect marketing, sales, and operations. Iterative A/B testing and analytics informed ongoing refinements.

The Outcome

A streamlined digital platform that delivered substantially higher-quality leads, improved organic search visibility, and a marked reduction in manual processes. Campaigns moved from concept to execution faster, data became consistent across systems, and the business achieved better return on digital spend.

What We Delivered

  • Responsive, conversion-optimized website and landing pages;
  • End-to-end lead generation funnels;
  • Technical and content SEO enhancements;
  • Reliable external integrations and CRM synchronizations;
  • Large-scale automation of marketing and fulfillment workflows;
  • Analytics dashboards, documentation, and team training;
  • Ongoing support and iterative optimization.
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Straightforward by design.
Ruthless about function.

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